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What Athletic Directors Should Know About NIL Technology Platforms
As Name, Image, and Likeness (NIL) continues to reshape the landscape of college athletics, technology has become a central component of how athletic departments...
Why Commission-Based NIL Representation May Not Always Serve Student-Athletes Best
The Name, Image, and Likeness (NIL) era has opened new opportunities for student-athletes across the country. From brand partnerships to digital content creation, athletes...
The AROI™ Framework: A Visual Model for Institutional NIL Strategy
NIL Strategy for Universities The Athlete Revenue Opportunity Index™ (AROI) framework is designed to help athletic departments evaluate and strengthen their entire NIL [...